Leadership

Todd Palatnek

Cofounder

Todd is a seasoned executive with decades of experience in out-of-home advertising. As part of the launch team at C2C Outdoor, Todd was pivotal in driving the rapid growth that ultimately led to a successful sale of the business to Dentsu. He launched the Waze out-of-home ad product at Google and most recently held leadership roles at MediaMath and Talon where he was crucial in stewarding client strategy.

Geoff Litwer

Cofounder

Geoff has a successful track record of building teams and driving innovation across high growth media agencies. At Publicis Health Media, he launched the programmatic practice that would enable healthcare and pharma brands to leverage real-time buying for the first time. Most recently, at Tinuiti, he was part of the leadership team that oversaw a successful sale of the business as well as played a key role in the integration of the company’s largest acquisition.

Jim Riesenbach

Strategic Advisor

Jim Riesenbach is a seasoned executive and strategic advisor with decades of experience across media, digital marketing, and data-driven technology. He has served as a public company CEO and global operator, scaling high-growth businesses and guiding multiple successful acquisitions and exits. He previously led Ziff Davis’ Global B2B Division as EVP and GM and now advises growth-stage companies and investors on strategy and value creation.